by Lawrence J. J. Leonard
Strategy is Mental Energy.
It is a particular mixture of mental energy which is
injected in to an organization, company or like-minded group
using communication that
results in behavior for
achieving the agreed upon objectives.
Strategy is the force that drives a business.
Strategy runs the business.
Strategy is a state of mind.
Gives energy Takes energy away
Draws attention Confuses, distracts
Focuses, motivates, surprises
Creates new direction
Strategy moves ideas and concepts forward.
If you want to get the job done, roll up your sleeves and work.
If you want to strategize, roll up your sleeves and think:
What will it take to move the company in a profitable direction?
Copyright © 1960-2015 Lawrence J. J. Leonard All rights reserved.